However, he says all the Boondock Saintly bombast in his Super Bowl epic couldn't have come from a more earnest place. The motive was clear. You may be able to find the same content in another format, or you may be able to find more information, at their web site. Finally, in a foggy graveyard at night, the counselor obliterates a tombstone with a flaming sledgehammer, symbolically taking a stand against injustice, wherever it may lurk. Nor did he aim to refute the sleazy stereotype surrounding personal injury lawyers by fictionalizing himself in the mold of a law-abiding Frank Castle, a far cry from Saul Goodman. I want the tourists to feel safe, so if I have to sit here and say these things about these two kids, so be it. This isn't the first time that the Pennsylvania-bred Casino has put out a TV spot that doesn't exactly demand to be taken seriously. In a previous commercial , one with a Wild West motif, he uses the same sledgehammer to smash a piggy bank labeled "Stingy Insurance Company. Demon-summoning metal rock plays, and Casino's wardrobe switches from business casual to biker gang not-to-be-fked with. You may be able to find more information about this and similar content at piano. Lovett eventually walked back his statement and declared that neither Biancosino nor his compatriot were "involved in any wrong doing [sic] as far as police know," reports WTOC. This content is imported from YouTube. Mostly, he told us in a phone interview, his aim was to figuratively raise his middle finger to an ex-police chief on the most-watched television event of the year. You may be able to find more information on their web site. This commenting section is created and maintained by a third party, and imported onto this page. The 15 Best Sunglasses to Buy Now. Furthermore, he has no plans to replicate the sheer epic-ness of his viral Super Bowl ad. He seems much more interested in talking about how badly erstwhile Savannah-Chatham Police Chief Willie Lovett screwed over his family. After a quote from the Bible's Proverbs sets the over-the-top tone, we get a glimpse into Casino's past as a wealth-driven defender of violent criminals — "cold-hearted villains," as the voiceover describes them. This content is created and maintained by a third party, and imported onto this page to help users provide their email addresses. Nonetheless, the clip has racked up more than 2 million YouTube views as of this writing. Casino says he promptly called the detective working the case, who had no idea what Lovett was talking about and did not believe Biancosino had been up to anything nefarious. More From TV.{/INSERTKEYS}{/PARAGRAPH} After Casino's brother Michael Biancosino and a friend were killed during Labor Day weekend , the Savannah-Chatham Police Department honcho told the public that "there were no innocent victims" in the shootings. Events from Casino's real life inspired the plot, but if the theatrics and hamminess didn't make it obvious, the ad is only based on a true story. Advertisement - Continue Reading Below. But he's never smashed any real headstones with a flaming sledgehammer. He was thinking, 'Savannah is a big tourist-y town. Today's Top Stories. The implication that Biancosino was associated with criminal activity of some kind was a rough pill for his bereaved family to swallow. United States. But Casino did not appreciate the chief baselessly calling his sibling a crook, and suspects Lovett simply wanted to maintain Savannah's vacationer-friendly reputation. He says he has, in real life, sworn off representing clients charged with violent crimes. So how much else of Casino's cinematic yarn is autobiographical? SavannahNow reports that one suspect in the Labor Day shooting is dead, and another remains under indictment. After our protagonist learns of his brother's murder and the police's subsequent belittlement of the case, he realizes he's been lending his expertise to the wrong type of clients. Type keyword s to search. {PARAGRAPH}{INSERTKEYS}Attorney Jamie Casino didn't set out to establish himself as an action star. To do so would be impractical for everyday TV advertising for personal injury law, not to mention pretty much impossible.